JACK LUCAS
Public relations and media professional



Professional Experience
Media & Public Relations Intern - Gold Coast Titans
Jul 2012 – Dec 2012
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Releasing weekly team line-ups and media statements to local news outlets.
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Organising interviews with players and management for media.
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Creating media calls and releases to attract attention to club activities and events.
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Writing and publishing content for the Titan’s website.
Promotional Representative - Marc Edward Agency
Mar 2012 – Dec 2012
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Presenting products to the public in a positive and exciting manner.
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Working unaccompanied and within a team throughout Brisbane and the Gold Coast.
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Displayed excellent people skills and communicated well with
the public. -
Quick interpretation of the products to sell to the public, ranging from cameras to beer.
Junior Administration Officer - Goondiwindi Regional Council
November 2010 – February 2011 (contract)
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Generated leads, wrote positive press releases and handled
media inquiries. -
Aided with disaster management issuing press releases/information to the public every two hours during the floods.
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Contacted media to secure interviews with mayor and operated social networking sites during the floods.
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Organised workshops and Invited influential people from the area to brainstorm how to improve the region.
WHO IS JACK?




skills & attributes
Communication
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Experience with liaising with relevant stakeholders via various media channels
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Ability to create substantial pieces of content from a limited amount of information
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Excellent relationship building and maintaining skills with internal and external stakeholders
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Excellent interpersonal skills and self-presentation
Public Relations
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Strong, effective writing skills; capable of creating pieces tailored to specific audiences
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Ability to identify events and news stories beneficial on a PR level, plus strong journalism skills, particularly interviewing and research
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Confident public speaker and ability to react quickly to unexpected media scenarios
Social media and software
Proficient and with a range of social media tools for promotional purposes such as Facebook, Twitter, Instagram and WordPress. Intermediate skills using Adobe Photoshop; proficient with both Windows and Mac operating systems; Microsoft Office Suite (Word, Excel, PowerPoint)



qualifications
Bachelor of Communication
(Public Relations and Journalism)
Griffith University Gold Coast
2010 – 2013
Certificate I in Work Readiness
Australian National Training Authority
2008
Certificate I in Work Education
Australian National Training Authority
2008
Certificate I in Hospitality (Operations)
Australian National Training Authority
2008
Responsible Service of Alcohol (RSA) Certificate
Eclipse Vale Pty Ltd
2008
Defensive Driving Course
SDT Safe Driver Training
2008
Lotteries Training Certificate
Gold Lotto

ACHIEVEMENTS
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Publicly delivered a eulogy at Digger’s Grave, televised nationally on the news program 60 Minutes
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Referee/touch judge junior rugby and league and basketball coaching/refereeing in Goondiwindi
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Macintyre Young Writers Major Award winner - 2008
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Finalist for the Lion’s Youth of the Year Award for Public Speaking - 2008
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Completed major project to establish an Aboriginal Rugby League Team in the Toowoomba Rugby League to raise cultural awareness
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Published multiple pieces of content on the nationally recognised Gold Coast Titans website






